About One Thing Digital

One Thing Digital was launched in 2018 to support small and medium-sized eCommerce retailers. We specialize in eCommerce consulting and services, search engine optimization, and web analytics.

We are passionate about seeing US small businesses grow and win online. We are completely based in the US and we never outsource work overseas.

12 Years in eCommerce Operations

Alex started working in eCommerce operations in 2011 building online OEM cart parts websites for car dealers.

7 Years in SEO

Alex started in SEO by ensuring all of his websites followed SEO best practices, gradually transitioning into auditing and practical optimization work finally building the SEO team at Cart.com

8 Years in Web Analytics

Alex has worked with web analytics as an eCommerce operator for small businesses, analytics developer for international websites, and consultant for everything in between.

Alex Wilson

Alex Wilson


Alex has 12 years experience in just about every aspect of building, running and growing ecommerce businesses.



"QA Specialist"

Charlotte has 6 years experience in running over keyboards and taking naps and loves a good can of tuna.

Coffee Cup

Coffee Cup


We run on coffee and a passion for small and medium sized eCommerce retailer growth..

The morning cup of coffee has an exhilaration about it which the cheering influence of the afternoon or evening cup of tea cannot be expected to reproduce.

Oliver Wendell Holmes Sr.